PlanB Saint-Gervais, a hotel committed to more responsible tourism in the Alps

Today, traveling is about more than just discovering a new place. More and more travelers want to understand the impact of their stay on the environment and the local area. In the hospitality industry, this is translating into a shift toward more sustainable and responsible practices.

At PlanB, commitment is more than just talk. It is a daily mindset, built on concrete, sincere actions tailored to our scale. Our CSR approach is structured around three complementary dimensions: environmental, social, and local. The goal is simple: to reduce the hotel's environmental footprint while actively contributing to local life and the well-being of our teams.

 

Measuring a hotel’s environmental impact: the FairScore approach  

To make progress in sustainable tourism, it is essential to measure your impact. With this in mind, PlanB has adopted the FairScoreassessment, developed by FairMoove.  

FairScore is an evaluation system that measures the environmental footprint of a hotel stay, including breakfast. This method relies on concrete, verifiable indicators that analyze several key dimensions of hotel operations: energy consumption, water usage, waste management, and food sourcing.

For a hotel committed to CSR, this tool is a powerful lever for continuous improvement. It helps identify areas for growth and adapt practices to gradually reduce the establishment's environmental impact.

At PlanB, this assessment is part of our commitment to transparency and progress: understanding how we operate so we can sustainably improve our practices.

 

Reducing environmental impact every day  

Beyond assessments and metrics, environmental commitment is primarily reflected in concrete actions within the hotel’s daily operations.

Water management, for example, is a major issue for a sustainable hotel. In our rooms, showers are equipped with the Luniwave solution, which helps reduce water consumption while maintaining optimal comfort for our guests.

Resource management also involves the use of eco-labeled cleaning products that are micro-dosed and diluted on-site. This solution helps limit packaging waste while reducing the environmental impact of the products used.

Waste management is also a priority. PlanB implements systematic waste sorting and awareness-raising initiatives for our teams. A composter is also used to recycle organic waste.

These initiatives are part of a simple approach: reducing the hotel's ecological footprint while improving daily practices.

 

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Promoting short supply chains and responsible products  

An eco-friendly hotel is about more than just managing energy or water. The origin of the products offered to guests also plays an essential role.

At PlanB, we prioritize short supply chains and local producers whenever possible. Whether at breakfast or in the kitchen, many products come directly from the region. Les Confitures de la Création, for example, are produced in Passy, just a few kilometers from the hotel.

In the rooms, our guest amenities are provided by the brand Terre de Mars, an eco-labeled range manufactured in Haute-Savoie. This choice allows us to offer quality products to our guests while supporting local and responsible production.

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Social and regional commitment  

 

PlanB’s CSR approach is not just about the environment. It is also rooted in a desire to play an active role in the life of our region.

The hotel regularly supports local athletes and associations, thereby contributing to the valley’s sporting and cultural vitality.

Our commitment also extends to our teams. As part of an internal CSR program, several initiatives are offered to employees, including coverage for smoking cessation programs and access to a gym. The goal is to promote staff well-being and encourage healthier lifestyle habits.

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Commitment: an attitude, not just words  

At PlanB, commitment is more than just a list of actions. It is, above all, an evolving process built over time. Sustainable tourism relies on continuous improvement: analyzing our practices, testing new solutions, and gradually moving toward more responsible models. On our scale, we strive to contribute to this evolution by developing a more sustainable, local, and impact-conscious approach to hospitality.

At PlanB, every stay reflects this commitment: offering an authentic mountain experience while taking care of the region that hosts us.

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FAQ

What is a sustainable hotel?

A sustainable hotel seeks to reduce its environmental footprint while making a positive impact on its local community.

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What is CSR in the hotel industry?

CSR (Corporate Social Responsibility) involves integrating environmental, social, and local issues into hotel management. It aims to reduce ecological impact while improving staff well-being and local integration.

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What is the FairScore?

The FairScore, developed by FairMoove, is a system that evaluates the environmental footprint of a hotel stay, including breakfast. It analyzes factors such as energy and water consumption, food sourcing, and waste management.

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Why measure a hotel's environmental impact?

Measuring impact helps identify primary consumption areas and improve practices. It is an essential tool for advancing toward sustainable tourism.

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What concrete actions make a hotel more eco-friendly?

An eco-friendly hotel can reduce its water and energy consumption, use eco-labeled cleaning products, implement waste sorting, and prioritize local products.

 

Why prioritize local products in a hotel?

Local products reduce transport-related impact, support regional producers, and offer guests a more authentic experience.

 

Does staying in a committed hotel make a difference?

Yes. Choosing a hotel committed to sustainable practices encourages the development of more responsible hospitality and supports local initiatives.

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